Employer branding for gender diversity: a playbook for tech companies

Many companies tell us the same thing: "we would love to hire more women, but they just do not apply". The honest answer is that attracting female tech talent starts long before the job posting goes live.

Employer branding for diversity is about being a credible, visible reference in your sector. That means showing real women in your teams, sponsoring and hosting community events, communicating openly about pay and promotion, and giving your people the space to speak at conferences and share their work.

At WiM we help companies with exactly this: talent attraction and visibility, hosting events, PR and social media, mentoring and recruiting. If you want to build a workplace that top female tech talent chooses, let's talk.

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